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Wednesday, April 28, 2010

How we make things GLOW - The Concept



What is the Concept?

Concept: an abstract or general idea inferred or derived from specific instances. We define concept to be the activity or the action in and surrounding a particular event. eg. Dresscode, Water Trucks with water hoses etc all form parts of the concept. Concepts include: Mardi Gras (beads, masks), Water Party(patrons wear bathing suits and get sprayed with water) etc
Theme: a unifying idea that is a recurrent element in literary or artistic work; "it was the usual `boy gets girl' theme". We define theme as the general gist of the event. eg. Lighting, Set up, decoration, Entertainment all contribute to the theme of the night. Themes include: A Retro Theme, A Carnival Ole Mas Theme etc.

Basically the concept is the VERB(depicts action, like free drinks before 12) and the theme is the NOUN.

For the EEEmpire's next event, the college GRAFFITI experience II, one of the the main attractions of the event is its interactive concept.

According to the EEEmpire's facebook.com event, this party comprises of college students dressed in plain white t-shirts. These patrons would write all over each other with Glowing markers or paint. Quoting from the page, 'The EEEmpire' says: "As it gets later in the night, and people get more intoxicated, the messages get more interesting. It is especially fun trying to read your white t-shirt the next morning, usually there will be some funny and obscene stuff in words and pictures."

This Graffiti concept is an international concept, pioneered by Bacardi (the company behind Bacardi Superior and Bacardi 151) who began hosting large Graffiti Parties since 1988. Now on its twenty first year, this party is still a hit. According to beforelastcall.com, at this party everyone gets a white t-shirt, the place is covered in white paper, thousands of sharpies lay about, and you drink and write on everything! It becomes VERY interactive by the end. This year Bacardi is hosting its 21st Annual Bacardi Graffiti Party.

Enjoy the promo video here:

The EEEmpire, hoping to bring international concepts and entertaining solutions decided to localise this theme. Last year for the college GRAFFITI experience I, they included crayons, abeer and paint to the concept of markers on white. According to Armani Fernandes, "We are all Trinidadians, so our culture must show in anything we do. I am from south of the border and I use more abeer than anything else"


This year, for the college GRAFFITI experience II, the concept of this event has been tweeked to fit the 2010 "artistic Glow in the Dark" theme. Never done before in the world, this glow concept includes glow in the dark markers and paint to create an additional euphoric effect in the darkness. Patrons are expected to be whisked away to the 7th floor of Algico Plaza in fine style, escorted by the Graffiti Glow Girls. After connecting with this 3G network, all enter the Marker Mayhem and literally let loose as every and anyone has the opportunity to leave an indelible impression on another patron.
Asked to describe what the part two of this experience would be like, one committee member said:
"Imagine the pulsating rhythms of the best blend of our dancehall, hip hop and local music. You spot that girl you wanted to talk to for the longest while. After some flirtations, you leave your number on her jersey and return to your friends. The next day wether she calls or not does not matter because it would simply one out of the many. For you have an entire jersey full of signatures, deisgns, phone numbers and any and almost everything else which would serve as your permanent reminder of your Graffiti Glow experience."


For those interested:
Perhaps the "bad boy" in you has thought about spray painting graffiti somewhere, but you don't want to deal with the legal problems of it. If you and your friends want to let loose the graffiti artists inside you, you can host a party to do so. You can use such a party to redecorate your home with profound, four-foot high, spray painted words if you want to. Even if you only want to paint on canvasing board, a graffiti party is a great way to let loose the rebellious artist in you without becoming an actual delinquent. Read it all here.

Check the video of our 'graffiti' concept last year:
Jasanya Jones taking center stage writing up a storm



How long do you have again till this experience?

get your GRAFFITI ™ - G L O W tickets now! click here for more info! Call the ticket hotline: 1-868-760-4989

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